The new Australian film Mary and Max opened in Australia on Thursday April 9th. It’s a beautifully made film, done with extraordinary care and love, by Oscar-winning film-maker Adam Elliott (Harvie Krumpet). In my Australian Jewish News film review (click to read the full review), I concluded that the film “is unlikely to find a significant cinema audience because of its bleak outlook”.
I am afraid that I am right on this one. After two weeks of release, despite overwhelmingly positive (indeed, ecstatic) reviews, Mary and Max was sitting at number 12 in the Australian theatrical box office (see urbancinefile box office) with $653,618 gross box office – as of April 22nd on 50 screens with a weekly screen average of $5,553. That’s not a bad screen average, but the film will need to pull better figures through positive word of mouth to keep playing. We will watch with interest.